Category: Web3 News

iHeart Brings Ed Sheeran to The Metaverse via Fortnite

iHeartMedia has unveiled an exclusive Ed Sheeran event in its Fortnite-based iHeartLand, marking the first third-party musical experience developed using

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Exploring the Potential of Virtual Commerce

As the lines between physical and virtual continue to blur, we want to meet our customers where they’re spending more

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Brands and Gaming. Building In-Game Experiences

Advertising to gaming audiences can be challenging, as brands need to strike a balance between engaging with players without detracting

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Diesel Lands in Meta’s Avatars Store Via DressX

Self-described “metafashion retailer” DressX and Italian lifestyle and fashion brand Diesel are bringing jeans to the virtual avatars. In a

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Marketing Professionals – Embrace Web3 Before It’s Too Late

Critical mass Web3 adoption will arrive, just like it was predicted that our digital cameras would be fully integrated into

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Qualcomm and Baidu join forces to accelerate metaverse development

Chinese internet giant Baidu (NASDAQ:BIDU) and Qualcomm (NASDAQ:QCOM) have announced a strategic partnership to develop extended reality (XR) technology and

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The metaverse is a new digital battleground in the making

As food service giants Taco Bell, Wendy’s and Starbucks enter the metaverse with their devised lands and non-fungible tokens (NFTs),

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What’s the Difference between VR/AR Headsets and Smart Glasses?

The number of advanced VR/AR headsets and smart glasses in the business and consumer markets is increasing at an incredible

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LayerZero Teams Up with Google Cloud to Accelerate the Future of Web3 Interoperability

Google Cloud will become the default oracle for LayerZero network, securing messages across 15 chains LayerZero Labs, the team behind

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Google will allow ads for NFT games starting Sept. 15

Google has updated its cryptocurrency advertising policy to allow for blockchain-based nonfungible token (NFT) gaming advertisements as long as they

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