Why five prominent gaming influencers are building the top Fortnite Creative experience
Five prominent gaming influencers are pooling their influence — and money — in an effort to build the first and largest creator-led experience inside Epic Games’ growing Fortnite Creative ecosystem.
At last month’s Game Developers Conference, Epic Games announced a raft of significant changes to its creator strategy in Unreal Engine and Fortnite Creative, including Creator Economy 2.0, a promise to dole out 40 percent of revenue from “Fortnite’s” Creative and Battle Royale modes to in-game creators.
Today, April 28, a group of five leading gaming influencers — SypherPK, Ninja, Nickmercs, TimTheTatman and CouRageJD — has announced the development of “Project V,” a custom Fortnite Creative game featuring unique game mechanics and quests connected to each creator’s brand and fandom. With their collective following of over 120 million, these creators are hoping to turn “Project V” into the No. 1 Fortnite Creative experience after its planned release in Q2 2024.
To learn more about the strategy behind “Project V,” Digiday spoke to Ali “SypherPK” Hassan and his wife and business partner Daniela Ali, the CEO of SypherPK’s Fortnite Creative development company Oni Studios, for an annotated Q&A.
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